Marketing and Public Programs Coodinator

Marketing and Public Programs Coordinator

Facilitate fun and engaging hands-on learning experiences for a diverse public audience, including adults, teens, children and families and to promote the museum. The Marketing and Public Programs Coordinator will act as a museum ambassador to the community, informing the public of museum events and exhibits as well as planning events and programs for miSci visitors.

Duties

Public Programs

• Develop and implement STEAM hands-on learning experiences for public visitors including family day events, 21+ after darks, birthday parties, exhibit floor activities and workshops.
• Create an annual schedule of programs.
• Coordinate with miSci staff and volunteers to support program development and implementation.
• Identify, schedule and coordinate miSci participation in community outreach events such as Summer Night and Kid’s Arts Fest.
• Ensure needed supplies are ordered, received and organized in a timely manner.
• Assist the Education Programs Manager in planning break week and summer classes.
• Act as an ambassador of the museum to the community and cultivate partnership opportunities to raise demand for and awareness of miSci’s programming.
• Work with the president and business manager to develop annual budget for managed programs and manage expenses throughout the year.
• Work with the president and development associate to identify potential sponsorship opportunities.
• Learn and use museum operating systems as needed.
• Willingness to commit to a Wednesday – Sunday work week is mandatory. Approximately 40-hour work week.

Marketing

Planning

• Work with leadership team to develop an annual marketing plan.
• Work with the president and business manager to develop annual marketing budget.
• Develop marketing campaigns for programs and exhibitions.
• Analyze the most recent social media trends to get innovative ideas for new social media marketing campaigns.
• Use analytics tools to gauge the performance of our social media campaigns.

Implementation

• Produce, schedule, and publish various types of content (text, video, and graphic) on the company’s social media accounts.
• Coordinate media relationships and staff appearances.
• Manage marketing expenses throughout the year, including paid media and Meta ad campaigns.
• Coordinate and manage social media posts submitted by miSci staff via Teams form.
• Lead weekly marketing meetings.
• Create and edit print materials such as posters, brochures and flyers.
• Identify outlets, paid and not paid, for all marketing materials including brochure racks and local businesses.
• Identify and engage in free marketing resources such as community calendars.
• Photograph various classes, events, and guest interactions on a regular basis.

Skills and Qualifications

• Experience in public education and marketing.
• Bachelor's degree in marketing, communications and/or education preferred.
• Event planning and project management experience.
• Knowledge of digital marketing tools.
• Ability to effectively present basic science concepts to a group of children and adults in an engaging way.
• Ability to manage multiple tasks and a willingness to wear multiple hats.
• Capable of working independently and collaboratively.
• Valid driver's license and reliable transportation required.
• Must be able to, on occasion, lift 30lbs.

Benefits

• Health, vision, and dental benefits.
• Two weeks paid vacation.
• Five paid sick days.
• Eight paid holidays.
• Free museum membership.